Just a short message to direct you to my article on targeting over on Inbound.org.
Non-Traditional Ways of Thinking About Targeting on Inbound.org
Fresh mental models to help with finding the right targeting for your online advertising.
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A deep guide to developing a loving relationship founded on clean data, great communication, and appropriate caution
SEO-ed *text* enters you into the main event, but you might also want to compete in Google’s alternative races, such as Google Images, Google Videos, or Google Maps.
Why Twitter Cards and Facebook Open Graph aren't total wastes of time