Just a short message to direct you to my article on targeting over on Inbound.org.
Non-Traditional Ways of Thinking About Targeting on Inbound.org
Fresh mental models to help with finding the right targeting for your online advertising.
More Articles:
A Lasting Marriage: Lessons Learned After 7 Years With Google Analytics
A deep guide to developing a loving relationship founded on clean data, great communication, and appropriate caution
Check Out My Guide to Statistical Significance on Kissmetrics
Fun, example-filled guide, aimed at building intuition
Introduction to Paid Advertising
Where I try to convince you that advertising isn't always an annoyance (and that you shouldn't be afraid of ad blockers)